Impact Survey


Page Updated March 16th, 2020 7:00 P.M.



  • 201 valid survey responses from organizations, groups & projects.
  • Budgets range from $2,000 to $7.8M
  • Groups principally identify as dance companies (77%), with a few identifying primarily as dance education providers (7%), dance presenters (7%) and service organizations (6%)


TOP KEY TAKEAWAYS (As of February 15, 2021)

Total revenue loss for dance organizations, groups and projects exceeds $16M.  These losses will deepen as the timeline of the crisis extends.  

The most critical needs are for:

  • Salaries and wages (90%.)   
  • IT/tech equipment and resources to support digital operations (35%)
  • Communication tools and resources (35%)
  • Lease/mortgage payments (25%)

Needs for IT/Tech equipment and resources and communication tools and resources have increased notably since the field was asked about needs in Spring 2020.

For most, losses are not covered by insurance. Only 9% filed insurance claims.  While 38% did not have insurance that would cover pandemic-related losses, 43% did not even have the capacity to file claims..  However, 56% applied for federal funding either through the Paycheck Protection Program or Economic Injury Disaster Loan program.  Of those that applied. 87% received funding.


Increasing needs for IT/tech and communication resources are undoubtedly connected to digital operations and programs.  

Most organizations (83%) have offered digital programming since March, this was new for nearly all (92%) of the groups that offered it.  These efforts will shape the future of dance programming, as 50% will continue to offer digital programs post-pandemic and 44% are considering it.  Notably 48% of respondents are now engaged in live programming.



FINANCIAL IMPACT (As of February 15, 2021)

Dance organizations, groups and project budgets contracted by nearly one-third (31% avg) during the pandemic due to earned and contributed revenue losses.

The smallest organizations are most impacted, with budgets contracting by at least half (50% avg).

Dance entities have continually adjusted their financial picture and projections as the pandemic has gone on.  For example, while 31% of respondents reported budgets less than $50K pre-pandemic, 43% were in this budget category mid pandemic.  Leadership seems to be optimistic about next fiscal year, with the average budget size. 

Notably, contributed income losses were not as significant as many thought in the Spring.  While income raised from individuals and corporations declined by 2 to 7%, many organizations were able to access increased foundation and government grants.

For many organizations, groups and projects, reduced human resources were necessary to reduce operating costs in the midst of the pandemic.  At least 1,100 employees were impacted; 44% were furloughed.

More than half of responding organizations, groups and projects are optimistic about their ability to survive the pandemic.  Just over half (53%) believe their likelihood of permanent closure is unlikely or extremely unlikely.  That means that nearly half of the field is not certain about the future of their organization, group or project.



Segmentation analysis reveals that different types of organizations, groups and projects are impacted differently by the crisis.

Generally, the bigger the budget, the larger the projected earned revenue loss.  While the smallest organizations, groups and projects (with budgets less than or equal to $25K) report an average loss in earned revenue of $7,946, the largest groups project average loss of over $501K.  However, smaller organizations are likely to sustain more significant financial impacts, as these losses represent more than half of these groups’ total operating budgets.

Facility operators are projecting the highest average earned revenue loss ($107,552 avg vs $63,551 total avg.)  Dance companies are projecting average earned revenue losses higher than other types of groups, including dance presenters, educators, service organizations and other entities.

To date, small budget organizations, groups and projects (with budgets less than $100K) have been less likely to experience cash flow issues and more are unsure of whether they will.  Of groups with budgets less than $100K, 63% experienced cash flow issues as compared to 71% of the total respondent pool.  

More service organizations express need for IT/Tech equipment needs and resources.  And more organizations in the Bronx (31%) have need for cleaning equipment/supplies than the total respondent pool (10%.)  This finding mirrors the individual dance workers survey results, which showed more dance workers in the Bronx were also in need of cleaning supplies.


This map shows the distribution of survey respondents by zip code, highlighting a strong response from organizations, groups and projects centered in Manhattan and Brooklyn.  Dance/NYC continues community organizing efforts to generate input from more dance entities in the Bronx, Queens and Staten Island as well as parts of New Jersey, Long Island and Westchester County.



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