With a roster of spectacular dancers and an unparalleled repertory, New York City Ballet is one of the foremost dance companies in the world. Founded in 1948 by George Balanchine and Lincoln Kirstein, the Company quickly became world-renowned for its athletic and contemporary style. Widely acknowledged for its enduring contributions to dance, New York City Ballet is committed to promoting creative excellence and nurturing a new generation of dancers and choreographers. The School of American Ballet is the official training academy of the New York City Ballet.

The Assistant, Marketing plays a supporting role in a fast-paced Marketing & Media department that is responsible for selling the company’s 112-performance repertory season and the holiday presentation of George Balanchine’s The Nutcracker® at Lincoln Center.

Duties and Responsibilities

Support Acquisition and Relationship Marketing teams in the execution of marketing and promotional activities
Assist with trafficking the production of print and digital creative assets, ensuring a unified brand presence in the marketplace
Maintain up-to-date rate and circulation information for all paid media outlets
Develop a thorough understanding of marketing sales policies and subscriber benefits program
Assist in the production and installation of all NYCB front of house and exterior signage at DHKT and on the LCPA campus
Support the stocking and organization of in-house print collateral, keeping theater and Lincoln Center campus distribution points neat and well stocked and patron-facing teams equipped with necessary materials for ticket fulfillment
Assist in promotional discount programs, including but not limited to $30 For 30 Rush Program and TDF efforts, and other sponsor and third-party promotions and offers that are geared towards existing customer retention
Assist with the curation of marketing assets for tour presenters, ensuring informational accuracy and brand alignment
Assist in the tracking and reporting of acquisition and relationship marketing activity against determined KPIs
Assist in testing promotions including source codes, promotion codes, and offer details
Provide research and support for department projects
Serve as a department proofreader, ensuring consistency of campaign messaging, brand voice, and editorial style guide
Develop a working knowledge of the Company’s ticketing software system (Tessitura), email application (Wordfly), data analytics and list management tool (Data Center), and project management platforms (Airtable and Trello)
Perform general administrative duties, including the ordering of all Marketing & Media department office supplies, maintaining general Marketing & Media accounts (such as FedEx), and the processing of Marketing team mail/deliveries, etc.
Assist with other departmental activities as needed

Minimum Requirements

Highest moral character and integrity
Bachelor’s degree
Writing and proofreading skills
Excellent interpersonal, communication and organizational skills
Command of MS Office
Strong time management skills with the ability to multi-task, prioritize, and be flexible in a deadline-oriented environment
Reliable self-starter with an ability to take initiative and collaborate in a team environment
A demonstrated interest in performing arts/art/culture, ballet and/or in NYCB a plus
Position often requires lifting/carrying boxes of printed collateral

Work Environment

While perf the duties of this position the employee is frequently exposed to:

Office Setting
Theater setting

Position Type/Expected Hours of Work

This is a part-time position with a minimum weekly commitment of 20 hours, Tuesday – Thursday. The hours of work are typically between 10 AM and 6 PM weekdays; additional hours may be required based on departmental need, particularly when Company is in-season.

Other Duties

Please note that this job description is not designed to cover or contain a comprehensive list of activities, duties, or responsibilities that are required of the employee for this job. Activities, duties, and responsibilities may change at any time with or without notice.

EEO Statement

New York City Ballet is proud to be an equal opportunity employer committed to equity and inclusion in all aspects of recruiting and employment. All qualified individuals are encouraged to apply and will receive consideration without regard to race, color, religion, age, national origin, sex, sexual orientation, gender identity or expression, marital status, citizenship status, disability, pregnancy, creed, genetic predisposition or carrier status, military status or veteran status, status as a victim of domestic violence, unemployment status, familial status, sexual violence or stalking victim status, caregiver status, arrest or conviction record to extent required by applicable law, credit history or any other characteristic protected by law.

Our Commitment to Diversity, Equity and Inclusion

New York City Ballet, one of the foremost ballet companies in the world, pursues the highest levels of artistic excellence and innovation. Therefore, we seek to attract, retain, and cultivate the most talented dancers, musicians, designers, stage technicians, and arts administrators. To this end, we are deeply committed to creating and sustaining an organizational culture that values and reflects inclusion, equity, and access for all. We are inspired by our founders, George Balanchine and Lincoln Kirstein, who envisioned an authentically American expression of ballet with a company that reflects the rich cultural diversity of this nation. In pursuit of their vision, we are committed to all by educating, developing, and supporting an organization that welcomes and amplifies the voices and lived experiences of everyone.

To apply please visit: https://nycballet.bamboohr.com/careers/158